Posts tagged as:

Social Media

Twitter and the Tube: Social Media Meets Interactive TV

December 17, 2009

Interactive video has been one of my passions since I worked as a “multimedia producer” in the early 1990s creating CD-ROM titles in edutainment and healthcare. In 1994, I led a team that produced “How Multimedia Computers Work,” an immersive interactive environment that plunged viewers into a virtual 3D computer. We followed that up with [...]

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Writing and the Future of the Book

December 9, 2009

I’ve written before about how I believe the physical nature of books will change…much sooner than most of us can imagine. Within 10 years, 20 years tops, there will be virtually no print books being published – we’ll be consuming content exclusively on portable reading devices. Newspapers will fall even sooner. Today’s text readers include [...]

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140 Characters Comes to Tel Aviv

December 7, 2009

Jeff Pulver is a galavanting kind of guy. The one time founder of voice-over-IP telephony company Vonage, Pulver has in recent years traveled the globe hosting hi-tech networking “breakfasts” that attract hundreds of attendees On Sunday, Pulver was back in town with a combined breakfast and conference focused on “the state of now.” Dubbed the [...]

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The Serendipity Effect in Social Media

November 9, 2009

When the web first started becoming paramount in how people consumed news, there was a lot written about the dangers of information “narrowcasting” and how it would result in a populace that knew little about what happening outside their own limited sphere of interest. Traditional print newspapers and magazines were lauded because by their very [...]

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Addicted to Email (and Why That’s Important for Marketers)

October 9, 2009

We all feel like we’re addicted to email sometimes. Now along comes someone to tell us why. New York Times reporter Matt Richtel, interviewed on the NPR program On The Media, explained that in psychological terms, there is something called “intermittent reinforcement” – “that’s this idea that if you put a rat in a device [...]

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Casinos, Behavioral Tracking and You

September 29, 2009

I was listening to an old episode of one of my favorite NPR shows and podcasts, Radio Lab. The topic was how we choose and it featured a fascinating and highly disturbing story that has relevance to anyone involved in the Internet today. It turns out that in the world of gambling, the casino chain [...]

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Business Advice for Social Entrepreneurs

August 3, 2009

As the 16 “social entrepreneurs” took to the stage last Thursday to present their 15-second “elevator pitch,” I was filled with anticipation. What would the next generation of hi-tech founders come up with? Here were some of Israel’s best and brightest, hand selected by the Presentense organization which aims to arm young people who want [...]

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